Session Details

The European Union Deforestation Regulation (EUDR) is one of the most significant pieces of legislation to impact the paper and paperboard supply chain in recent years. But what does it really mean for printers and their customers?

This panel session will explore how the pulp, paper and print industry is responding to EUDR – from the moment a tree is harvested, through the global supply chain, manufacturing, and distribution, right up to re-importing finished goods into the EU.

The session will cover supplier compliance, risk assessments, and the information needed to support customers through these regulatory changes. Join Rebecca Elliott (EBB), Joanne O’Sullivan (Sappi), and host Jonathan Tame (Two Sides) for an open discussion, and take the opportunity to quiz the experts about what’s expected, what’s already happening behind the scenes, and how your business can stay compliant. 

If you have any specific questions you would like answered, they can be submitted on the EBB website in advance – here.

Speakers

Jonathan Tame

Jonathan Tame

Managing Director Two Sides
Jonathan is Managing Director for the global Two Sides campaign, including the Love Paper initiative, which promote the sustainability of print, paper and paper packaging through Europe, North and South America, South Africa, Australia and New Zealand.

He has spent the last 40 years working in the industry - paper merchants, paper manufacturers and printers - and lead a government funded programme for WRAP (Watse and Resource Action programme) advising UK government on sustainable procurement for print and paper.
Rebecca Elliott

Rebecca Elliott

Sustainability and Compliance ManagerElliott Baxter & Co Ltd (EBB)
Rebecca Elliott is the Sustainability and Compliance Manager at Elliott Baxter & Co Ltd (EBB), one of the UK and Ireland’s largest independent paper and board merchants. She has been with the business for over 13 years, leading the company’s sustainability initiatives.

A fourth-generation member of the family business, founded by her great-grandfather in 1922, Rebecca brings both a deep-rooted connection to the industry and a forward-looking approach to sustainability. For the past 18 months, she has led EBB’s response to the European Union Deforestation Regulation (EUDR), driving internal coordination, guiding customers through its requirements, and collaborating closely with suppliers to ensure expectations are aligned throughout the supply chain.

Rebecca is committed to clear and transparent communication, ensuring customers feel supported and confident in meeting regulatory requirements. Outside of work, she is a keen cyclist and fitness enthusiast, always up for a challenge - on or off the bike.
Joanne O’Sullivan

Joanne O’Sullivan

Sales ManagerSappi UK
Joanne O’Sullivan is sales manager and green ambassador for Sappi UK.

Over the past two decades with Sappi, Joanne has held key roles spanning customer service, sales management, and sustainability co-ordination.

Working closely with Sappi’s European sustainability team to help UK customers navigate the complexities of environmental responsibility and regulatory compliance and bringing a well-rounded perspective to commercial and environmental discussions.

At this round table on the European Union Deforestation Regulation (EUDR), Joanne will offer insights from a European manufacturer’s perspective, focusing on the traceability framework behind EUDR.

Date & Time

3:00 pm – 3:30 pm

Speakers

Jonathan Tame

Rebecca Elliott

Joanne O’Sullivan

The Knowledge Zone