Rob Fletcher looks at how The Print Show 2019 can help sign-making companies learn more about the diversification opportunities available in wide-format print...

Now in its fifth year, The Print Show has established itself as a key event on the UK print calendar. Thousands of visitors from all across the print spectrum flock to the event to find out how the latest kit can help them expand their business.

However, while the event has been built for the print industry, there is no doubt about the opportunities available to sign-making companies at the show.

Each year, The Print Show plays host to some of the leading brands in print, but more specifically wide- and large-format print. Last year, the likes of HP, Epson, Mimaki, Roland DG and EFI all had a presence on the show floor, and this year’s event is shaping up to be just as impressive.

 

 

Market leaders

Although it is still early days in the planning process, the current floor plan on the organiser’s website displays a number of stand-out names; not just in terms of wide-format print technology, but also for finishing machinery in this market.

Immediately, leading brands HP and Epson jump out. HP will be returning for its third year at the show, while Epson has had a presence since the debut event in 2015.

Epson was one of the first manufacturers to commit to the 2019 event, taking its largest stand so far. Phil McMullin, sales manager for ProGraphics at Epson UK, has already revealed that the firm will be displaying its eco-solvent SureColor S Series at the NEC as part of an effort to showcase how Epson can help visitors expand their business into new, print markets.

“Previous shows have highlighted a wide array of new profit opportunities for UK-based companies,” McMullin comments, adding: “If you are planning your company’s post-Brexit strategy, then The Print Show is a must visit event. You can only learn so much from the internet and a sales brochure.”

He adds: “For the 2019 show, we are looking to further establish the Epson brand as a key provider to companies that want to mine additional profit streams,” McMullin adds.

Business growth

In addition to leaders in print technology, The Print how regularly attracts a host of other companies from the wide-format print sector, each keen to demonstrate how their technologies can support sign-makers with a move into wide-format.

Vivid Laminating Technologies, which offers a range of wide-format finishing solutions, has exhibited at the event since its launch in 2015 and will return again this year.

Lewis Evans, product manager at Vivid, says the manufacturer will be unveiling a number of wide-format developments at The Print Show this year, adding that the show offers visitors a tremendous opportunity to learn about the benefits of moving into the sector.

Evans comments: “The Print Show offers a great cross-section of the hardware, software and consumables, with many of the market’s leading experts either on stands or giving seminars. For Vivid, it provides an opportunity to meet new and existing customers, learn about their requirements and provide them with all the information they need about our systems and services.

“Companies moving into the wide-format market can rely on Vivid’s Easymount solutions, the leading brand in wide-format laminating and mounting.”

Simply put, if you are a sign-maker looking to diversify into wide-format print, but need a bit of help making the move, then The Print Show 2019 could offer you a route to profitable opportunities.