Phil McMullin, sales manager of Epson UK, has said that the company is looking forward to building on its “big success” at The Print Show last year, with plans to showcase further opportunities at the 2018 event.

Epson joins the growing list of exhibitors having confirmed that it will have a presence at The Print Show for the fourth consecutive year.

The firm was at the debut event in 2015 and again in 2016 through reseller partner Colourbyte, before taking on its own stand last year.

“Although we enjoyed the Telford location, which is close to our UK ink manufacturing plant, we are pleased that The Print Show will this year return to the NEC which, with its central position, will draw in more visitors from London and the south-east,” McMullin says.

He continues: “For the first two years of The Print Show we attended in partnership with one of our value added resellers, Colourbyte, and were impressed by the number of leads and sales generated, so much so that Epson exhibited in its own right last year and we will do so again in 2018.

“We want to show the breadth of our inkjet solutions and the quality of print that is possible for dye sublimation, textile, label, photographic, POS and signage applications. We expect some of our commercial partners to be exhibiting also, demonstrating an even wider range of applications printed with Epson technology.”

With this in mind, McMullin offers an insight into what visitors can expect from Epson at the Print Show 2018.

“For the first time at The Print Show, we will demonstrate some A3 and A4 printer-copiers that are right for cut sheet commercial printing applications,” McMullin said. “This is in addition to a comprehensive range of wide-format inkjet models from our signage (S series), photography (P series) and textiles (F series) SureColor range.

“Expect a modern and eye-catching display to reflect the diversity of products that can be handled from textiles and décor to wraps, posters, signage, POS and promotional applications.”

McMullin added: “We hope to generate a sales pipeline and to close a significant number of deals at the show. There is an opportunity to educate our customer and potential customer base and to show the rapid Return on Investment and profit potential of our products.”